Real Estate Marketing Blog

http://www.zillow.com/blog/2011-10-18/geometry-lesson-homes-for-sale-by-shape/ This list has homes that forgo traditional and utilize shapes found more commonly in the pages of a geometry book

Though they’ve been around for years in Japan, the QR code has just become a popular U.S. marketing trend in the last year or two.  REALTORS® are taking advantage of this tool in a number of ways including use on business cards, property flyers and on signage.  While QR codes are a great way to provide information […]

http://realtormag.realtor.org/daily-news/2011/10/11/scammers-use-vacant-homes-bait Las Vegas police and real estate agents are warning renters of a new scam in the area, which has also been stretching nationwide. Scammers are posting housing ads online, such as on Craig’s List, that promote a vacant home available for rent.

http://www.marketingtechblog.com/social-media/infographic-how-to-grow-your-twitter-following/ It may sound funny for a guy who’s Twitter following is shrinking to post an Infographic on how to grow your following… but I’ll explain.

Did you know that you can record your own voice message to be played on the toll free call capture system? This is a great way to personalize the marketing of your listing.

http://www.inman.com/news/2011/10/13/mortgage-rates-bounce-back Home loans expected to remain affordable in the long term. Mortgage rates were up sharply this week, bouncing back from record lows following the release of a better-than-expected jobs report, Freddie Mac said in releasing the results of its latest Primary Mortgage Market Survey.While forecasters expect rates on 30-year fixed-rate mortgages will stay well […]

On Thursday November 10, 2011 we will be hosting two free Webinars. The first session will be an introduction to the Digital Home Info Real Estate Marketing system. The second is Real Estate Blogging for SEO.

http://www.inman.com/news/2011/10/11/foreclosure-slowdown-stabilizes-real-estate-values Zillow: Home values down year-over-year in August. Home values were down on a yearly basis in August, but showed relative stability in the near term, according to indices that track home values nationwide. Home values fell 4.5 percent year over year in August, to 2,600, and remained essentially flat compared to July, according to […]

http://www.marketingtechblog.com/web-design/infographic-8-reasons-why-visitors-leave-your-site/ KISSmetrics lays out the top 8 reasons that visitors leave your website: Visitors are frustrated by complex or inconsist

Real Estate SEO (Search Engine Optimization) tip for REALTORS© Many broker offices have a web site.  That web site usually provides a profile page for their real estate agents.  Often agents will set these profile pages to automatically redirect the browser to the agents web site.  This is good for getting the viewer directly to […]