Real Estate Marketing Blog

  • New Feature – REALTOR.COM Virtual Tour Link Posting

    Digital Home Info is excited to announce that we are now capable of posting Virtual Tour Links to REALTOR.COM.  This has been an often requested feature and we are pleased to make it available to our customers. To use this feature simply click on the “Realtor.com” link in the Active Listings section of the management […]

  • Real Estate Marketing Tip Don’t Leave out your own logo

    Logo identification is one of the strongest marketing techniques you can use, it identifies your brand and says more in one image than you can convey in an essay.  Many REALTORS® leave out their own logo when developing marketing materials. They make sure to put in the REALTOR® logo, agency logo, and other logos but leave […]

  • Real Estate Marketing Tip
    Use Whitespace in your Marketing Copy

    Use lots of whitespace! People tend to scan what they are reading so they’ll be turned off by ads, emails and websites with lots of words. Instead of wordy copy use catchy headlines, photos, bullet points and lots of whitespace. The Marketing Technology Blog has a great article on whitespace here.

  • Real Estate Marketing Tip Track Your Results!

    Result tracking seems like an obvious thing.  Everyone should know to do it but many don’t.  I meet a lot of REALTORS and many of them can’t say how many leads they are getting from Virtual Tours, Print ads, or other efforts.  They are just spending to market and hoping that something brings in leads. […]

  • Custom Virtual Tour Flyers

    Digital Home Info announces another enhancement to it’s Real Estate Marketing system. All of our customers now have the ability to upload a custom flyer for each listing. We have added an “Add Custom Virtual Tour Flyer” section in the bottom left column of the Listing Editor. Simply choose the file you want to upload […]

  • Unbranded Virtual Tours

    Many of our customers know that we are constantly releasing improvements to our Digital Home Info Real Estate Marketing system. Today we are releasing our latest enhancement to the service, Unbranded Virtual Tours. Every listing now has an unbranded virtual tour link that can be found in the Digital Home Info dashboard. The link is […]

  • What is Digital Home Info?

    Since we launched our Referral Program earlier this month, we have had a lot of agents ask us for a quick explanation of what Digital Home Info is.  We tried to put it in writing but we felt that a video just says it better.  So, below is a video explaining the Text Message / […]

  • Real Estate Virtual Tour Photo Order

    Based on feedback from some of our customers we have changed the initial ordering of uploaded photos. All photos are now uploaded with a default position of 1 instead of 0. This means that you only have to change the order of one photo to get the front of the home to be first in […]

  • Push Real Estate Listings to Social Media on Demand

    Our latest addition to our ongoing efforts to bring new features and enhancements to our Digital Home Info Real Estate Marketing Service is the ability to push your real estate listings to different social media services on demand. On your dashboard you will now see the social media icons on each listing (see photo above). […]