Real Estate Marketing Blog

This video demonstrates how to segment your email marketing lists into different spheres. This is a great tool for separating buyers, sellers, or subscribers with different interests.

The tutorial below explains how to alter your account settings to get the most out of the Digital Home Info Real Estate Marketing Platform. Some of the settings addressed here are: Contact Information Email Marketing Settings Social Media Integration Settings Top Producer Integration Settings Virtual Tour Default Settings

Listing Syndication is an important part of any real estate marketing plan.  If done properly it can drive a tremendous amount of traffic to your virtual tours and property web sites.  Below is an instructional video that shows how to set up listing syndication in the Digital Home Info Real Estate Marketing System. If you […]

Posting listings to Craigslist, Backpage, Kijji and other classified ad services has become a great way to promote real estate listings in the last few years. One of the biggest drawbacks to doing this is that it is hard to make the ad look good and it takes a considerable amount of time to do […]

For the purposes of this tutorial we are going to assume that you are already working on an email campaign and that you are on the HTML editor/designer page. To use a photo in your email marketing campaign click on the photo icon.  It is the last icon on the right in the bottom row […]

I recently read that Twitter still has twice as many users as does LinkedIn. With the plethora of Twitter apps and integration, the ease with which tweets are amplified is also much much greater. http://www.marketingtechblog.com/b2b-twitter-strategy/

Realtors’ reading on existing home prices falls to lowest point since November 2001, but that drop in prices, low mortgage rates, sparks pick-up in sales pace. http://money.cnn.com/2012/02/22/real_estate/home_sales/index.htm

The 20% down payment rule threatens middle-income and minority borrowers’ ability to be home owners. http://www.houselogic.com/blog/why-home-ownership-matters/20-down-stifle-housing-recovery/

Mortgage rates highest in 4 weeks. http://www.zillow.com/blog/2012-02-21/30-year-fixed-mortgage-rate-rises-to-highest-rate-in-four-weeks/

IDX rules challenged in Austin In recent months, a groundswell has begun of real estate professionals dissenting against major real estate search sites, http://agbeat.com/real-estate-news-events/idx-syndication-showdown-in-austin-may-lead-to-sweeping-national-changes/